Causeway Coast Aesthetics Beauty Salon Design

This design is for a Beaty Salon, a portfolio and brochure website built with WordPress.

Causeway Coast Aesthetics Home Page

About

Causeway Coast Aesthetics are leading experts in semi-permanent make up, they provide semi-permanent hairstroke eyebrows, eyelash enhancement liner & lip liner.  They are also specialists in the global award winning CACI non-surgical facelift treatments and provide clients with a bespoke CACI and skincare programme all year round. Specialist aesthetic treatments continue to IPL/Permanent hair removal for all areas of the face and body and to minor cosmetic procedures such as the removal of skin tags, warts, red veins etc.

The Project

This is a brand new website for a business relocating to Northern Ireland in early 2018. There is a significant gap in the market
in Northern Ireland, with limited providers currently for CACI, none are near the Causeway Coast and this will give the business a great starting advantage.

The design brief: expensive, contemporary, classic & elegant…but not stand offish; clean, crisp & functional. Rhonda loves purple so that has to be the main colour on the site. The design should appeal to the target audience who are female, 40+, professional, affluent and enjoying the finer things in life. She takes her health, fitness and looks seriously and is likely to be a member of a
private health club/ gym – she also probably has a personal trainer on occasion. She is stylish, dresses well and keeps up with the latest in fashion. She’s not trendy – she’s a timeless classic – “less is more”.  She has a couple of favourite labels and is loyal to them.

The Solution

This is a brochure style website design including portfolio, testimonials and blog.  The website is built on WordPress for easy editing and management. The colour scheme blends precisely with the branding for buttons and icons.  The whole website comes together beautifully with the branding colours extended to the footer and title background gradients.  The chosen font is Proxima Nova, one of my favourites as it is clean, contemporary and clear.

If you want to appeal to high class people then you need to use high class images and that is exactly what has been chosen for this project.  Large showcase images span the screen and really set the scene for this high class business.

The website is easy and clear to navigate, large blocks of text have been displayed in a tabbed format so as not to overwhelm the visitor.  There is a call to action to make contact on every page, which makes this business very accessible.  The Google map ensures the business is easy to find.

In Brief

  • Bespoke website design
  • WordPress content management system
  • Brochure style
  • Portfolio
  • Detailed services section
  • News items/blog with social media sharing
  • Tabbed content to break up large text blocks
  • Google maps

Oh Wow Tracey – I absolutely LOVE IT…WHOOP WHOOP…..
Thank you so much for our first blog post – I think it is highly appropriate!!

VIEW MORE PROJECTS