Hugh Richardson had been getting quite a following on Instagram for his tips and tricks around playing bass guitar. There were several people selling lessons online but seemingly always with something lacking. Hugh decided he needed a website to sell comprehensive courses each with a string of video lessons, course downloads including audio and PDF files, plus lots of bonus content and resources.
Courses are easy to choose and purchase on the website with checkout via PayPal. All of the content is locked down and hidden from search engines and general visitors, only available to those who have paid for it. Once a student purchases a course it is available to him immediately, plus he has his own account page where he can check his purchases and gain access to all of his courses.
This is a mobile responsive website designed to display beautifully on any screen size. I love red, so it was no problem for me to build around the existing branding. I chose contemporary fonts to compliment the logo.
There’s a blog with visitor commenting and social media sharing, plus an Instagram feed – I felt that it was very important to incorporate Instagram as that is currently where Hugh is best known.
‘Hi Tracey This is absolutely fantastic! You’ve done such a great job thank you!’