Freelance Web Designer, WordPress Website Design UK

Web Design, Web Development, Wordpress Themes UK

FAQ

What size companies do you produce web designs for?

I work with entrepreneurs, startups and small to medium sized businesses. I also work with smaller charities and other non-business organisations.

Do you work for overseas clients?

Yes frequently!

The process is exactly the same for clients overseas as it is for UK clients. We use Zoom, WhatsApp and email in the same way for everyone. Hosting can be set up overseas or from the UK. The beauty of modern hosting is that you can set it up anywhere.

What platforms do you build your websites on?

I build with WordPress, Squarespace or Shopify.

Do you offer Ecommerce for online shopping?

Yes!

I build eCommerce websites with Shopify and with WooCommerce. Have a look at my Shopify Web Design page or my WooCommerce Web Design page.

How much does it cost?

It varies, depending on whether it is WordPress, Shopify or Squarespace. It also depends on the functionality required and the size of the website.

You can view the price guides – click here

What are your payment steps?

With WordPress it is 20% upfront, 20% at the end of the design process (when you approve your design) and 60% just before launch, once you are 100% happy.

With Shopify and Squarespace it is 50% upfront and 50% just before launch, once you are 100% happy.

You can view the price guides – click here

How long will it take?

Again it depends on the platform, WordPress, Squarespace or Shopify. It also depends on the size of the site and the functionality required.

You can see the timescales in the table, click here

Do I see the design before it goes live?

Yes of course, whichever platform we work with there will be an approval process and a chance for revisions before it goes live. The revision process works to a lesser or greater extent depending on the platform and the price you pay.

You can see the timescales in the table, click here

I don’t know exactly what my requirements are. Can you please help me?

Yes of course!

This happens a lot and I am very used to this question. I am experienced in building a very wide range of websites and I can advise on the content that you will need and the placing of that content. I can also provide a home page planner and some examples of sitemaps (the family tree of pages in your website). I can provide examples of how others in your field have done it too.

You will feel much more comfortable about everything once we have planned out your website.

How many pages do I get with my website?

There are no limits to the number of pages that you can have with your website. You will be able to add new pages yourself as you need. The number of pages that I will create for you depends on the package that you select.

Can you help me write content for my website?

The first thing I would say here is that you know your business better than anyone and so the best content your website could have will come from you.

It is not something that I do but I can help you to optimise the content that you have already written. Or with caution and a bit of editing we can create a little AI content with an engine such as chat GPT (ChatGPT utilizes deep learning techniques, particularly transformer architectures, to process and generate text. These models are trained on massive amounts of text data, enabling them to learn the underlying structure and patterns of language, as well as the context of conversations.).

Otherwise I can recommend a copywriter to write your text for you.

I wish to have a blog can I do that?

Yes.

Squarespace, Shopify and WordPress all provide blogging solutions and a blog comes as part of the default package.

I wish to have a newsletter signup form can I do that?

Yes.

Squarespace and Shopify both offer options for email marketing. WordPress too has solutions available that work very well. Or you can use one of the email marketing plaforms such as MailChimp, AWeber or Brevo.

Is SEO included?

Yes!

Search engine optimisation is built in from the ground up on all sites. Helping ensure that your visitors will find you on Google and the major search engines. I also use a top SEO plugin to ensure that your metatags are taken care of.

I’ve had plenty of success with Google over the years, with clients benefiting from page one rankings on many of my web development projects.

Speed is very important to Google. A fast loading site on desktop and mobile will help your rankings.

Structured data is important for Google to understand your content and to ensure that when you share on social media your data is correctly formatted.

Google’s mobile-first index means Google will create and rank its search listings based on the mobile version of content, even for listings that are shown to desktop users. It is vital that your website is optimised for mobile and all of the necessary elements taken care of.

Everything is done during the website design and build to ensure your site is optimised but if your keywords are subject to a lot of competition you will need to do a bit more to get a good ranking. Blogging and social media will raise your profile.

How long will it take to get to the 1st page of Google?

It will take between 6 months and 1 year to be fully indexed on Google and start to see some page ranking.

If there is a lot of competition for your chosen keywords you may never reach page 1. So for example if you rely on “Electrician” as a keyword you will never get to page 1 because there is so much competition.

However, if you can hone your keyword to a locality or a speciality then you have much more chance. For example using “Electrican Taunton” or “Domestic Solar Panel Electrician” (if that is even a thing!) is more specific so you will stand a much better chance of a good ranking.

Will my website be mobile friendly and work on all Apple and Android devices?

Yes.

Responsive web design is essential today, I don’t build anything else. Particularly as Google has started to use the mobile version of the web as their primary search engine index. Known as the ‘mobile-first index’.

Adapting for all devices and browsers gives your users the best experience. Google reports on its blog that 61% of visitors leave a website it if is not mobile ready and responsive web design is best practice.

The main thing is that you deliver the same content via mobile as you do via desktop. Quick page load times are vital, visitors are on the move and need information immediately.

With Responsive Design we adapt our website designs for device types and screen sizes. It’s a bit like pouring liquid into a glass, adapting to fit the container. Below is a basic example showing a smart phone, tablet and desktop scenario. You can see how the columns adapt their size to better suit the device.

Menus need to be adapted to be usable on mobile an example of this would be the hamburger style click button. Other buttons must be easy to use with enough finger space around them. Everything must function on touch screens.

Having done all of that it needs to look gorgeous!

Will I be able to update my site myself? Is it a CMS platform? What is a CMS?

Yes.

All platforms make it extremely easy for you to use and update your content. I will provide training or user guides as appropriate and you will be up and running in no time!

All of the platforms I work with are well regarded CMS platforms.

What is a CMS?

A Content Management System (CMS) is a software application or platform that allows users to create, manage, and publish digital content on the web without requiring extensive technical knowledge. It provides a user-friendly interface for content creation, editing, organization, and publication, enabling individuals and organizations to efficiently manage their websites, blogs, or online platforms.

What is hosting & domain?

All websites need an address (URL), this is known as your DOMAIN. You also need your own piece of space on the internet, this is where you need HOSTING. We will need to set this up for you for WordPress, Siteground, WPEngine and Hostinger offer good packages. Squarespace and Shopify include these as part of the package. You can still go with Squarespace and Shopify if you have already registered a domain.

I already have a domain name, can I use this for my website?

Yes you can. You just need to provide me with some login details so I can access it and point it to your new website.

Who hosts the website and what does it cost?

If you are setting up a WordPress self-hosted website you should expect to pay around £200/year for hosting and domain registration. Squarespace and Shopify both offer packages that include hosting and domain registration again starting at around £200/year including VAT.

Does my website need to be built with HTTPS?

Yes, it’s highly recommended that your website be built with HTTPS (Hypertext Transfer Protocol Secure). HTTPS is the secure version of HTTP, and it encrypts data transmitted between a user’s web browser and the website’s server. Here are several reasons why using HTTPS is important:

  1. Security: HTTPS encrypts the data exchanged between a user’s browser and your website’s server, preventing unauthorized access, data tampering, or eavesdropping by malicious parties. This is particularly crucial if your website handles sensitive information such as login credentials, personal details, or financial transactions.
  2. Trust and Credibility: Having HTTPS enabled on your website signals to users that their privacy and security are prioritized. This can enhance trust in your website and your brand, leading to increased user confidence and engagement.
  3. SEO Benefits: Search engines like Google prioritize secure websites in their search results. Having HTTPS can improve your website’s search engine ranking and visibility, potentially leading to more organic traffic.
  4. Browser Compatibility: Modern web browsers display warnings for non-secure HTTP websites, alerting users that the connection is not secure. Having HTTPS ensures compatibility with browsers and provides a seamless browsing experience for visitors.
  5. Compliance: In some regions or industries, compliance regulations may require websites to use HTTPS, especially if they handle sensitive data. Ensuring compliance with these regulations is essential to avoid penalties or legal issues.

To enable HTTPS on your website, you’ll need to obtain an SSL/TLS certificate from a trusted certificate authority and configure your web server to use HTTPS. Many web hosting providers offer tools and resources to help you set up HTTPS for your website easily. Overall, implementing HTTPS is a critical step in securing your website and protecting your users’ data and privacy.

What is an SSL certificate?

To enable HTTPS on your website, you’ll need to obtain an SSL/TLS certificate from a trusted certificate authority and configure your web server to use HTTPS. The hosting provider that I will recommend will offer tools and resources to help you set up HTTPS for your website easily. Squarespace and Shopify automatically offer this as part of the platform package. Overall, implementing HTTPS is a critical step in securing your website and protecting your users’ data and privacy.

More on SSL here »

What happens if my website breaks?

Quite simply I will fix it or deal with the hosting company if it is a hosting issue.

There might be a charge after the initial free support period depending on the nature of the issue and the length of time the website has been live.

Do you offer ongoing maintenance and support?

Yes!

I provide:

  • 6 months free support for all of my new WordPress projects,
  • 3 months free support for Shopify and
  • 1 month free support for Squarespace

With WordPress it is necessary to carry out plugin and platform updates, take site backups and monitor the health to ensure there is no malware or hacking present. You can of course do this yourself and by the end of the free six months support period you should be comfortable with maintaining your website. However, some clients prefer me to do it for them and take out a WordPress maintenance contract at £35/month. This is completely optional. More on WordPress ongoing support here »

Squarespace and Shopify both have excellent website support 24/7. Plus they take care of all platform updates and ensure that everything is running smoothly, so you shouldn’t need to pay any more for ongoing support from them.

Naturally I am always happy to help with any website I have built if you get stuck.

What if I want upgrades in the future or changes to my website?

No problem.

Additional and ad-hoc work is carried out at hourly rate of £35/hour. I might need to schedule you in if my project diary is full but you will never need to wait very long.

What’s Important in web development?

The structure of your website development is pivotal to success. It must be web standards compliant and Google Friendly.

Here’s what I do:

  • Code with up to date and reliable technology.
  • Use the most contemporary methods to ensure that your website is future proof.
  • Make sure it is responsive for all devices from mobile to desktop.
  • Make sure it is Google ready.
  • Test on a range of devices.
  • For WordPress custom design I stick like glue to the WordPress theming guidelines
  • Stay with you after the project to keep your site up to date
  • Give you loads of help and support

What I don’t do:

  • Blind you with geek speak!

Staying in touch with my clients means that their websites evolve over time. Ongoing tweaks and upgrades here and there will keep your website current and ensure that you don’t have to plan for a huge financial outlay in a few years time.

Why hire a professional web designer when I can do it for free with a company like Wix?

The short answer: to build a fabulous impactful website that will drive your visitors to become customers!

Then ….

To focus on the credibility of your business and provide a consistent brand message.
First impressions are everything and choosing the right graphics, colour schemes, fonts and layouts are vital if we are going to attract your target market.

Designing a website that is unique to you is key
Creating a colour palette is the first step in customising your design. Then the images that are used and their placement and layout can really set you apart. A lot can be done with typography too, using different styles and sizes will make you stand out from the crowd.

You need a great user interface and user experience
A good web designer will get an understanding of who you are trying to attract and what you want them to do when they visit your site. Encouraging visitors to engage through clear calls to action.

We can’t forget content strategy, the written elements of your website need to correspond with your brand vision and your goals. The success of your site depends on a clear content strategy.

Good coding goes without saying. The website needs to be well structured, secure and standards compliant.

SEO is vital to ensure you get the best possible start with Google.

A responsive design will ensure your website looks good on every device from the smallest mobile to the largest screen.

Not all web designers are equal and it’s important that you know who you are dealing with. Check if they have a proven track record and longevity, what do their clients say about them? It’s important that you get a written quote and there is a definitive process. Will they provide you with ongoing support?

Complete web design service for a beautiful, perfectly structured website. Fully engage your visitors with a website that is Google ready, mobile friendly, easy to navigate and painless to manage.

GET IN TOUCH TODAY!